For Immediate Release –

For more information contact:
Equilite
Stacey Small
610-326-6480
Stacey@equilite.com
www.equilite.com


Live To Ride Joins
Equilite Team of Ambassadors

St. Charles, MO (January 5, 2010) – Live To Ride Trail Riding, owned by Jenny Lance and Angelia Robinette-Dublin, has joined Equilite’s team of ambassadors. Equilite, makers of award-winning holistic animal health and herbal blends including Sore No More®, is pleased to welcome trainers, riders and clinicians Lance and Robinette-Dublin to the Equilite team.

“Jenny and Angelia make a great Live To Ride team with complimentary styles and strengths. These ladies mirror the majority demographic of recreational riders today. With their enthusiasm and knowledge, they focus mainly on creating a Performance Trail Horse,” said Stacey Small, CEO of Equilite. “Jenny and Angelia are dedicated to creating a better world for horses by helping riders. Equilite is also dedicated to making life better for horses, so together we make the perfect team.”

In 2005, Lance and Robinette-Dublin received certification from Kathy Huggins, a John Lyons trainer. As best friends with like philosophies on horsemanship, they decided to work together under the name "Live To Ride." Robinette-Dublin breeds and raises Foundation Quarter Horses and participates in extreme trail riding, ranch versatility, and cow working disciplines out of her farm in Lexington, Tennessee. Lance participates in dressage, some cow working, and extreme trail riding from Athens, Ohio.

As active trail riders, Lance and Robinette-Dublin rely on Equilite’s Sore No More products to keep their horses comfortable. “The natural ingredients, pleasant light scent, effectiveness, and affordability of the Sore No More Gelotion makes it the perfect partner for my perfect partners! I rub Sore No More on their backs, hips, withers, or anywhere they tend to get stiff or sore,” Lance said. “This helps me keep my working partners feeling good between equine massages and chiropractic work so that we can continue to navigate the rough terrain of southern Ohio and other mountainous areas. It also allows them to stay supple when working through the pyramid of training when we ride dressage. I love it so much that I even use it on myself!"

In addition to the Sore No More Gelotion, the Sore No More family of products includes Sore No More Liniment, Cooling Clay Poultice, Massage Shampoo, The Sauce and Sports Salve. “Equilite also produces a great line of Herbal Blends and Botanical Animal Flower Essences,” Small said.

For more information on Equilite products, visit their website at www.equilite.com or call 1-800-942-5483. For more information on Lance and Robinette-Dublin and Live To Ride, visit their website at www.livetoridehorses.com. For more information on Robinette-Dublin and her Cowgirl Up Farm visit her website at www.CowgirlUpFarm.com. Lance’s information is available at www.NoFencesHorsemanship.com.


About Equilite
Equilite is part of the Arenus family of products. Arenus is a premier provider of innovative health and nutrition products for pets and horses. A growing division within Novus Nutrition Brands LLC., a global company dedicated to animal performance, health and longevity.


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Photo: Jenny Lance and Angelia Robinette-Dublin, of Live To Ride, have joined the Equilite team of ambassadors. Live To Ride relies on Equilite products, such as Sore No More Gelotion, to keep their horses comfortable when trail riding or training in the ring. (Photo courtesy of Live To Ride)